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Paradoxical Consequences of Maximizing When Choosing the Best Friends

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I recently received a Facebook invite to attend a friend’s party. Before indicating whether I would attend, I checked to see who else would be there. I also texted several other friends to find out what their plans for that evening were. I waited until the day of the event to RSVP just in case any other better options came up. In essence, I wanted to know everything there was to know about my different options for socializing for the evening before making a decision (e.g., who will actually show up, which alternative options exist, etc.).

For Decision-Makers Who Want the Best, Focus on the Strategy

In a recent study, social psychologists show that for maximizers, whether you feel good or bad after making a decision is not only a result of which option you chose, but also the process you took to make the decision.